Our course on partnering brands with productions through product placement, brand integration and promotional partnerships. Built for brands and content producers alike.
What you'll learn
How product placement and brand integration work
Why productions want to work with brands
The most affordable ways to build branded content strategies
How to avoid marketing mistakes and spot the pitfalls
New marketing channels for your brand or production, and what success looks like
How to turn a placement into a 360-degree campaign that benefits brand and production
What budgets an effective campaign needs
Plus a bonus pack
Product placement and brand integration quizzes and exercises tailored to the course, so you can put it to work on your own brand or production.
As seen inBloomberg · Forbes · The Wall Street Journal · Reuters · Entrepreneur · The Business of Fashion